Saturday, January 13, 2007

Automated Business Systems: Do They Work?

I know you have heard the buzz on the Internet about Automated Business Systems and do they work? My reply is yes and no. Automated Businesses work if you work them. There has been a lot of talk lately about P.A.S. (Prosperity Automated System) and if it works? Also you have probably heard about PAS's legal trouble and I think it is time to set the record straight about automated business, at least as I see it.

In the home business, MLM, network marketing--whatever you want to call it--arena there are thousands of Marketers promising you to "get rich using their Automated Business or System" and guess what "you sign up and EARN $50,000 next week." Folks, seriously, do you think it works that way? Do you think there would be a 98% failure rate in home based businesses if all you ever had to do was spend some of your hard earned money, sit back and watch the checks roll in. It's preposterous! Why would anyone invest in stocks, bonds, or real estate anymore? Business will never be that easy, and the professionals know it takes some time an dedication. You can make huge money in network/Internet Marketing, but success does not happen overnight.

Many Internet Marketers prey upon the desperate situations of the people who fall into such "get rich quick" traps. Many of these people find themselves in bad situations and they need help, but don't know where to turn. I know I fall into this category, I was recently divorced, broke, unemployed, late on my mortgage and car payments; desperate for money. I took a high interest loan to fund my venture (I'll keep the opportunity to myself and that company) and I crashed and burned. I was new to business and self-employment. I can not, in all honesty, blame all my failure on the company, but their marketing strategies fpr a young broke business owner where terrible. In my first month I spent $1,500 more, borrowed money, on leads that the company told me I needed to be successful. Long story short, I quit that business after three months and swore home businesses were a scam. I understood I had not done a good job marketing my opportunity, but reasonably priced marketing was not what the company offered, they offered a product upon which they made a profit when I sold it, and they sold leads (to me) upon which they made a profit too. These leads cost me upwards of $18 a piece to have delivered to my auto-responder and from these leads I made a whopping $226 total dollars in three months of full time effort The entire venture ended up costing me upwards of $5,000 (which I did not have) and a whole lot of time and effort.

So what was wrong in this scenario?

1. The company misrepresented the opportunity, their marketing plan and the overall cost of following their "duplicable system."

2. I did not receive training or mentorship that was geared toward my personality or my business budget.

3. The company expected me to pay for worthless leads at a premium price without providing marketing training on how to create leads myself.